Own a MVMNT Studio

Bring MVMNT to your community.

Bring MVMNT to your community.

Bring MVMNT to your community.

MVMNT is more than a Pilates studio. We’ve reimagined the model by combining reformer Pilates, strength training, and Cadillac programming into one intentional system built to help people move better for life.

MVMNT is more than a Pilates studio. We’ve reimagined the model by combining reformer Pilates, strength training, and Cadillac programming into one intentional system built to help people move better for life.

As we prepare for thoughtful expansion, we’re beginning conversations with a select group of entrepreneurs who want to bring MVMNT to their communities.

As we prepare for thoughtful expansion, we’re beginning conversations with a select group of entrepreneurs who want to bring MVMNT to their communities.

A Better Movement Concept

Two disciplines, one intentional system.

Two disciplines, one intentional system.

Two disciplines, one intentional system.

Boutique Pilates has grown tremendously over the past decade, yet most studios still build their entire experience around a single training format.

Boutique Pilates has grown tremendously over the past decade, yet most studios still build their entire experience around a single training format.

MVMNT was created around a different philosophy. We believe people achieve better, longer-lasting results when Pilates and strength training work together. Instead of isolated workouts, MVMNT delivers a complete movement experience that develops strength, mobility, balance, flexibility, and resilience through intentional programming.

A concept designed not just for fitness, but for lifelong movement.

A concept designed not just for fitness, but for lifelong movement.

Built From the Ground Up

The blueprint, so you can build the studio.

The blueprint, so you can build the studio.

The blueprint, so you can build the studio.

Launching a successful boutique studio takes far more than leasing a space and buying equipment. MVMNT has been designed as a complete operating system, developed and documented through real-world experience in our flagship studio.

Launching a successful boutique studio takes far more than leasing a space and buying equipment. MVMNT has been designed as a complete operating system, developed and documented through real-world experience in our flagship studio.

/ Studio planning and layout guidance

/ Equipment specifications

/ Technology platform and implementation

/ Pricing and membership structure

/ Class programming and teaching standards

/ Instructor recruiting, onboarding, and training

/ Staff training and standard operating procedures

/ Brand standards and creative assets

/ Marketing campaigns and lead generation

/ Automated email and text nurture sequences

/ Sales process and conversion tools

/ Grand-opening playbook

/ Ongoing operational support

Our goal is simple: provide the blueprint, so you can focus on building an exceptional studio instead of reinventing the wheel.

Studio Formats

One philosophy. Multiple formats.

One philosophy. Multiple formats.

One philosophy. Multiple formats.

Every MVMNT location is built around the same idea: intentional movement through the integration of Pilates and strength. To fit different markets and investment levels, MVMNT is being developed in three formats.

Every MVMNT location is built around the same idea: intentional movement through the integration of Pilates and strength. To fit different markets and investment levels, MVMNT is being developed in three formats.

Format 01

MVMNT Studio

≈ 1,800–2,600 sq ft

Our standard standalone location and the foundation of future growth. A dedicated reformer studio paired with a purposeful strength and private-training area delivers the signature MVMNT experience in an efficient footprint.

Best for: standalone ownership, growing suburban communities, smaller metro markets, and first-time operators.


Format 02

MVMNT Flagship

≈ 3,600–4,200 sq ft

The fullest expression of the brand. Three dedicated environments, reformer, Cadillac, and strength, plus expanded retail, enhanced amenities, and flexible private training. A market hub for instructor education, specialty programming, and community events.

Best for: larger metro markets and affluent suburban communities that can support multi-studio growth.

Format 03

MVMNT Satellite

≈ 1,500–1,900 sq ft

A streamlined studio that extends the reach of a nearby Flagship. Satellites focus primarily on reformer programming while staying connected to the Flagship for specialty classes, Cadillac programming, and instructor development.

Best for: serving an entire metro through an efficient hub-and-spoke model, within roughly 15–20 miles of a Flagship.

Why MVMNT

A premium movement brand, built for the long term.

A premium movement brand, built for the long term.

A premium movement brand, built for the long term.

Our vision reaches well beyond opening individual studios. What sets MVMNT apart:

Integrated Pilates + Strength

A differentiated concept, not another single-format studio.

An answer to the instructor problem

Finding great instructors is the hardest part of running a Pilates studio. MVMNT develops its own through a dedicated training program, a pipeline our partners can draw on.

Multiple scalable formats

Studio, Flagship, and Satellite let partners match the concept to their market.

Premium brand positioning

Considered design and a member experience built to command loyalty.

Proven systems and technology

A documented operating platform and an integrated technology ecosystem from day one.

A thoughtful expansion strategy

Measured growth with carefully selected partners, not growth for its own sake.

Who We’re Looking For

Partners who build something worth belonging to.

Partners who build something worth belonging to.

Partners who build something worth belonging to.

We’re looking for people passionate about building outstanding businesses and creating exceptional experiences. Pilates experience is valuable, but it isn’t required.

— Entrepreneurs and community-minded leaders

— Boutique fitness operators

— Multi-unit business owners

— Healthcare and wellness professionals

— Investors partnered with an operating manager

Just as important as experience is a genuine commitment to quality, hospitality, and protecting the MVMNT brand.

A Thoughtful Approach to Growth

Interested in learning more?

Interested in learning more?

Interested in learning more?

We’re taking a measured approach on purpose, building exceptional studios operated by carefully selected partners who share our long-term vision. If you’d like to explore bringing MVMNT to your community, we’d love to start a conversation.

If you’d like to explore bringing MVMNT to your community, tell us about yourself, your market, and your goals.

If you’d like to explore bringing MVMNT to your community, tell us about yourself, your market, and your goals.

I understand this is a request for information only and not an offer or agreement of any kind.

Frequently Asked

Questions

Questions

Questions

Is MVMNT currently offering franchises?

Do I need Pilates experience?

How much does it cost to open a MVMNT studio?

What markets are available?

This webpage is provided for informational purposes only and is intended solely to gauge interest in future expansion opportunities. Nothing on this page constitutes an offer to sell, or the solicitation of an offer to buy, a franchise, business opportunity, security, or investment of any kind. Any future relationship would be subject to applicable law, definitive written agreements, and MVMNT’s approval process. Nothing on this page is a representation of potential revenue, income, or profit.

This webpage is provided for informational purposes only and is intended solely to gauge interest in future expansion opportunities. Nothing on this page constitutes an offer to sell, or the solicitation of an offer to buy, a franchise, business opportunity, security, or investment of any kind. Any future relationship would be subject to applicable law, definitive written agreements, and MVMNT’s approval process. Nothing on this page is a representation of potential revenue, income, or profit.